Why Do Market Research? Successful Businesses Thrive on Information
Owners of funeral homes and cemeteries often question why their businesses are not performing to the level they expect. They employ consultants to divine solutions, but they often overlook a more direct approach: market research.
Why Cemeteries Need to Focus on Memorialization Options
By Glenn Gould, CEO of MKJ Marketing
Before we start, let’s get into a little history.
Cypress Lawn Arboretum Earns Rare National Accreditation
By The Leader Staff
Cypress Lawn Funeral Home and Memorial Park in the San Francisco Bay Area has recently...
