Cremation

Every deathcare business with long-term aspirations needs a cremation strategy - not because the cremation rate will continue to grow, but because we will be dealing with ignorant consumers for at least another decade.

As a business owner, I have received mixed feedback as to whether or not I should publish the pricing for our services on our website and marketing materials.

By Managing Editor Courtney Gould Miller and Editor Kara Apel The Neptune Society is facing a lawsuit from the...

The question asked most often by crematory owners is, “How do you compare to other recyclers?” This is a difficult question to answer because it’s hard to know what their experiences have been like. Recycling companies all operate differently.

There are so many news sources these days that it’s easy to miss out on big or important stories. Here at The Leader, we keep up with all the latest deathcare headlines and put them in one place to make it convenient for you.

The introduction and growing popularity of e-commerce cremation arrangements have raised the question and discussion of cannibalization within the funeral profession. Many are wondering: “Will families that would have paid the funeral home’s traditional pricing for cremation opt instead for their online offering?”

At MKJ Marketing’s recent Mastermind event in Nashville, I spoke with three leaders in our industry about the trends they’re seeing in their markets. Here’s what they had to say.

Keith Walker, president and licensed funeral director at Walker Funeral Homes & Crematory, has proven himself as an industry leader through his decades of work within funeral service.

We originally came to Florida to conduct our Naples seminar, but now we are secluded in our condo overlooking the beach and a hotel pool. The Florida weather is beautiful, but no one is able to fully enjoy it, as confirmed cases of COVID-19 increase every day, causing consumers’ fears and anxieties to heighten as well.

Foundation Partners Group, operator of more than 135 funeral homes, cremation centers and cemeteries across the U.S., is prepared with the experience, resources and technology to safely care for grieving families during this unprecedented outbreak.