Cremation

With cremation rates continuing to rise – and at an increased pace during the COVID-19 pandemic – ensuring families have meaningful experiences has never been more important.

Rolf Gutknecht knows that templates are not the most important part of your marketing strategy, because “for a marketing program to be clever, contemporary, and inviting enough to gain your audience’s attention, it requires meaningful thought, understanding, listening and … creativity.

As technology, transparency and the knowledge of the consumer evolve in a post-COVID world, ethical practice by professionals has never been more important.

As a cremation provider, you likely receive many questions from families, but probably the most common is, “What is your price for a cremation?”

The Cremation Association of North America (CANA) welcomed more than 100 cremation innovators and thought leaders to Las Vegas for the return of the Cremation Symposium this February 2022.

This week’s edition of Leader Links features articles about end-of-life technology services, notable Black funeral directors, and unconventional death practices, to name a few.

Based on advance registrations, the Cremation Association of North America’s 104th Cremation Innovation Convention in Atlanta, Georgia is the place to be this August!

In April 2022, CANA conducted a new research project with The Harris Poll to find out how many cremated remains are at home, what these households plan to do with them, and much more.

Generating revenue is harder than ever before, and MKJ Marketing is hosting a seminar this fall offering master-level training on the most pressing issues facing the funeral profession.

The long-lasting repercussions of COVID-19 are only just now being fully understood as data from the last two years becomes more widely accessible.