Your most valuable business asset is your funeral home’s image. With surging cremation rates, more families are looking for providers and comparing you with your competitors.
CBS has committed to film a pilot for a new TV show that may hit closer to home than you ever thought a comedy could.
Reading through “How Did We Get Here? Factors Leading to the Rise of Discount Funeral Homes” by Glenn Gould caused me to reflect on funeral services’ journey from dependable businesses to these times of change.
It's not enough to say that prepaying for funeral services will give your family peace of mind – consumers need to hear stories about how this decision was game-changing for families like their own.
When a pet dies, it can feel similar to losing a family member. As families grapple with the loss of their beloved pet, they also are unsure how to move forward, wondering what, if anything, they should do to honor their pet’s life.
The grief experience is often a private one, but it seems as if the media is turning a corner against the previously held notion that death and dying are “taboo” topics.
By Glenn Gould, CEO of MKJ Marketing Discounting is now firmly in place within the funeral profession; however, it was...
One of the best ways to stay up to date with the latest trends in any industry is by reading blogs from different publications....
It’s no secret to anyone in the deathcare industry that more and more consumers want to add personalized touches to their end-of-life arrangements.
The ICCFA Educational Foundation, led by President Jim Price of Park Lawn Corporation, has released a new video library showcasing knowledge and expertise from more than 30 leaders in the deathcare industry.