NASHVILLE — Social media can be one of the most powerful marketing tools for your business … but only if you know how to use it correctly. 

Many people think they know how to run a Facebook page. After all, isn’t it just posting a photo or video with a caption? However, research proves there’s a lot more to it — a whole lot more. And with 68% of American adults signing into social media accounts, you want to reach your potential audience where they are in the most effective way.

Courtney Gould Miller, CSO and Head of Digital at MKJ Marketing, has helped hundreds of funeral home owners, crematory operators, and cemeterians across the country harness the power of social media. It’s more than garnering “likes” and “followers” — it’s about converting online users into future clients of your firm. There are proven strategies on how to get the most out of a social media page and leverage your audience.

Want to learn how to do this? For a limited time, MKJ Marketing is sharing free copies of Courtney’s book, Sociable: The Caring Professional’s Guide to Successful Social Media Marketing.

Reading the book and using its interactive built-in worksheets is a big first step to taking any firm’s social media presence to the next level.

Sociable walks readers through the following topics:

  • Knowing the customer
  • Connecting business goals to a social media plan
  • Creating the perfect posts for social media
  • Working within an organization to create successful social content
  • Selecting and using the right tools to make social media marketing successful

Interested in securing a FREE copy of Sociable for your firm? Call MKJ Marketing at (888) 655-1566 or request a copy using this easy online form:

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