Tuesday, December 1, 2020

Exploring the Natural Complications of the ‘WHYs’ of Funerals During the Coronavirus Pandemic

By Leader Contributor Alan D. Wolfelt, Ph.D. I often say that when words are inadequate, have a ceremony. However,...

Getting the Restart Right: Free Virtual Presentation

COVID-19 has hit our industry hard. Families have less money, pre-need is suffering, and services as we knew them have been decimated.

E-Commerce Highlights Opportunities for Growth Amid Uncertain Times

While the COVID-19 pandemic has created countless obstacles within our industry, there are just as many opportunities for those willing to try something new — you just have to be willing to experiment.

Community Participation Will Make Your Firm More Sustainable

By Leader Contributor Glenn Gould, CEO of MKJ Marketing As we look for a pathway out of the global...

Should You Advertise During COVID-19?

By Leader Contributor Glenn Gould, CEO of MKJ Marketing Being recognized represents a challenge for bank robbers, which is...

COVID-19 Creates More Need for E-Commerce

We originally came to Florida to conduct our Naples seminar, but now we are secluded in our condo overlooking the beach and a hotel pool. The Florida weather is beautiful, but no one is able to fully enjoy it, as confirmed cases of COVID-19 increase every day, causing consumers’ fears and anxieties to heighten as well.

Experts Share Marketing Strategies During the COVID-19 Crisis

The COVID-19 pandemic has ushered in an unprecedented era for our nation and world. Situations and circumstances are constantly changing, prompting many of us to rethink or change traditional or normal elements of our lives — even the smallest gestures like hugs and handshakes are currently not deemed to be acceptable.

Coronavirus Services FAQ for Funeral Directors

It’s an uncertain time, but we’ve got some answers to help you guide your families on the right choice for a funeral service.

The Latest: What You Need to Know About COVID-19

As cases of COVID-19 continue to rise across the world and our country, funeral professionals are rushing to find answers and solutions to ensure the safety of both their employees and the families they serve.

7 Best Practices for Handling Funeral Home Phone Calls

When trying to identify a person in need of comfort or support, you can rely on these visual cues to help you discern how best to help the person through their grief. When speaking to someone over the phone, however, your capacity for compassion is blindfolded, forcing you to rely on subtle clues to determine the emotional state of the person on the other line.