Friday, April 3, 2020

Leader Links: How Our Industry is Coping with the Coronavirus

With COVID-19 dominating our news cycles, changing our daily routines, and heavily impacting the funeral industry, here’s a look at how different leaders are handling the pandemic.

The Latest: What You Need to Know About COVID-19

As cases of COVID-19 continue to rise across the world and our country, funeral professionals are rushing to find answers and solutions to ensure the safety of both their employees and the families they serve.

Coronavirus Spikes Virtual Attendance at Funerals

For over nine years, tech company OneRoom has been live streaming funeral and memorial services to friends and loved ones who are unable to attend in person.

How ‘Death Tech’ Can Help Funeral Homes Grow

By Leader Contributor Liz Eddy, CEO of Lantern “We need to do something about death.”

Obits Are Alive and Kicking — And Their True Power Is Digital

You’ll learn their full value when you discover what obituaries do, and what they mean to the people who read them.

Shutting Down Social Media Accounts? Here’s a Helpful Guide for Families

I recently got a Facebook message from my deceased father. You read that right ... my deceased father. His Facebook account had been hacked seven years after he passed. Not only was this jarring to see so long after he had died, but it was also avoidable.
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How to Engage with Your Community on Social Media: Interview with Funeral Leader D.J....

The leaders in the deathcare industry understand why it’s so important to build relationships on social media and have seen significant results because they’ve invested in their online presence.

Bridging the Gap Between Service and Technology: A Millennial’s Appeal

Choosing a funeral home is just one of many decisions to be made when you lose a loved one, but it may prove to be the most important. Industry insider Chris Yurko shares his experience following the recent death of his mother and appeals to funeral homes to utilize technology as a way to enhance the customer experience.

Leader Links: The Obstacles Affecting Green Burials

Here’s a look at some of the interesting stories about the deathcare industry making their rounds this week.

Market Cannibalization: What It Means And Why You Should Care

The introduction and growing popularity of e-commerce cremation arrangements have raised the question and discussion of cannibalization within the funeral profession. Many are wondering: “Will families that would have paid the funeral home’s traditional pricing for cremation opt instead for their online offering?”