Monday, May 16, 2022

Arrangements Are Going Virtual: Here’s Why and What You Need to Know

What are virtual arrangements? Essentially, it’s the skill of making arrangements like you do in person with families — but now online through live video conferencing.

Strategies for Attracting Families and Standing Out from the Competition

Based upon research studies conducted by MKJ Marketing over four decades, 80% of consumers consider all funeral homes to be the same. Why? How can 15,000 independent and corporate funeral facilities be so similar that 80% of consumers cannot differentiate one from the other?

Passare® Proud to Partner with Precoa

Passare® is proud to offer an automated daily export integration with Precoa’s Customer Relationship Management (CRM) system and industry-leading Funeral Planning Center.

5 Ways Funeral Professionals Can Prepare for Power Outages

It’s not so much a question of if your firm will be impacted by a power outage in the future, but when. Taking proactive steps in advance can greatly minimize the impact these unpredictable events can have on your funeral home.

Funeral Directors in Some States Still Advocating for Vaccine Access

Although we’re starting to see the light at the end of the COVID-19 tunnel — and many of us have received vaccines — many deathcare professionals are still feeling the strain from the recent spike in deaths. Here are a few industry-related stories to keep you up to date.

Join CANA’s FINAL Crucial Conversation on April 14

Pandemic Lessons on Preneed and Aftercare, the fourth and final entry in CANA’s Art and Science of Cremation: Crucial Conversations Virtual Series series, goes live on Wednesday, April 14, at 1 pm CT.

Community Participation Will Make Your Firm More Sustainable

By Leader Contributor Glenn Gould, CEO of MKJ Marketing As we look for a pathway out of the global...

ASD Shares Eye-Opening COVID-19 Death Call Data

ASD recently published data revealing how the COVID-19 pandemic has impacted funeral home death calls over time.

10 Ideas for Celebrating Thanksgiving on Your Firm’s Social Media Pages

The holidays are a great time to curate feel-good content— and generate engagement from your followers. MKJ Marketing’s team of social media experts has compiled a list of ideas for your firm to consider.

Halcyon Deathcare Management Solutions Announces Halcyon Basic

Funeral homes now have an even more affordable option for using Halcyon to manage the essential components of their business with the recently-announced Halcyon Basic.