Coronavirus Services FAQ for Funeral Directors
It’s an uncertain time, but we’ve got some answers to help you guide your families on the right choice for a funeral service.
How You Can Build Trust as a Cremation Provider
Your most valuable business asset is your funeral home’s image. With surging cremation rates, more families are looking for providers and comparing you with your competitors.
Experts Share Marketing Strategies During the COVID-19 Crisis
The COVID-19 pandemic has ushered in an unprecedented era for our nation and world. Situations and circumstances are constantly changing, prompting many of us to rethink or change traditional or normal elements of our lives — even the smallest gestures like hugs and handshakes are currently not deemed to be acceptable.
Q&A with Foundation Partners Group President Kent Robertson on Vision for Company, Thoughts on...
The Funeral Leader recently spoke with Kent Robertson, president and chief operating officer of Foundation Partners Group, to learn more about the company’s strategy moving forward and to hear his perspective on the future of the profession.
‘OK Boomer’ – What Funeral Directors Can Learn from This Viral Meme
Relative to the funeral business, what should we take from “OK Boomer”? What does it mean for the funeral industry as the largest generation in the history of the world enters their prime death years?
SICH Casket Adds Six Distributors in 2019
SICH Casket, a leading provider of burial and cremation caskets to funeral homes throughout North America, announced that the company brought aboard six new distributors during calendar year 2019.
How Did We Get Here? Factors Leading to the Rise of Discount Funeral Homes
By Glenn Gould, CEO of MKJ Marketing
Discounting is now firmly in place within the funeral
profession; however, it was...
Why You Need to Develop a Cremation Strategy Now
Every deathcare business with long-term aspirations needs a cremation strategy - not because the cremation rate will continue to grow, but because we will be dealing with ignorant consumers for at least another decade.
Blog Roundup: Posts Worth Checking Out
One of the best
ways to stay up to date with the latest trends in any industry is by reading
blogs from different publications....
How to Host a Successful Lunch and Learn Event
There are many people who are interested in preplanning their end-of-life arrangements but aren’t sure where to find this information - or who to ask. This is where funeral directors and owners can step in to give guidance to those who want answers.