Industry

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Foundation Partners Group has announced the company has acquired the Jennings Funeral Home and Crematory in Sarasota, FL as well as Gulf Coast Cremations in Sarasota and Venice, FL. The purchase adds to the growing network of Foundation Partners Group firms on the gulf coast of Florida.

During the challenges of 2020, CANA held a successful virtual convention attracting record-breaking numbers of attendees to what was the first of many events. This year, the association and its leadership see a path to connecting in-person safely.

ASD recently published data revealing how the COVID-19 pandemic has impacted funeral home death calls over time.

Based upon research studies conducted by MKJ Marketing over four decades, 80% of consumers consider all funeral homes to be the same. Why? How can 15,000 independent and corporate funeral facilities be so similar that 80% of consumers cannot differentiate one from the other?

Many of us are aware that our phones are tracking our every move, following what we search and the photos we’ve liked on social media, but are you aware that advertisers can target you based on your exact location?

Owners of funeral homes and cemeteries often question why their businesses are not performing to the level they expect. They employ consultants to divine solutions, but they often overlook a more direct approach: market research.

The virtual conference’s dynamic expert-led sessions and networking opportunities are more accessible than ever thanks to 150 scholarships from the Funeral Service Foundation.

All of our industry’s leaders will be attending the National Funeral Directors Association International Convention & Expo in Chicago next week.