5 Ways Funeral Professionals Can Prepare for Power Outages
It’s not so much a question of if your firm will be impacted by a power outage in the future, but when. Taking proactive steps in advance can greatly minimize the impact these unpredictable events can have on your funeral home.
Interview with a Funeral Leader: Bill Wappner
William “Bill” Wappner is a trusted authority in the deathcare industry, previously serving as president of the National Funeral Directors Association and the Ohio Funeral Directors Association.
It All Started With a Chandelier: One Mort School Professor’s Journey
In connection with our first-ever Mortuary School Spirit Contest, we spoke with Tanya Scotece, Ph.D., who is a licensed funeral director and a professor at Miami Dade College.
Exploring the Natural Complications of the ‘WHYs’ of Funerals During the Coronavirus Pandemic
By Leader Contributor Alan D. Wolfelt, Ph.D.
I often say that when words are inadequate, have a ceremony. However,...
A New Leash on Life: How to Add a Therapy Dog to Your Firm
Over the years, the Krause family has offered grief therapy dogs as a unique and special resource for families.
E-Commerce Highlights Opportunities for Growth Amid Uncertain Times
While the COVID-19 pandemic has created countless obstacles within our industry, there are just as many opportunities for those willing to try something new — you just have to be willing to experiment.
How Does My Firm Compete with Lower-Priced Competitors?
One of the toughest decisions facing owners of heritage funeral homes is whether to respond to a lower-priced competitor — and how to do so.
Should You Advertise During COVID-19?
By Leader Contributor Glenn Gould, CEO of MKJ Marketing
Being recognized represents a challenge for bank robbers, which is...
How Creating an LGBTQ+ Friendly Funeral Home Helps Staff, Families, and Business
Creating an open, supportive, and safe work environment for all employees is important in any professional field, and research shows that failing to do so for LGBTQIA+ professionals can have negative repercussions for businesses.
More Than a Cemetery: Interview with Funeral Leader Mitch Rose
This past July, MKJ Marketing’s video production team traveled to Woodlawn Cemetery for a multi-day shoot, which is when MKJ President Marilyn Jones Gould spoke with Woodlawn President & CEO Mitch Rose about his keys to success as a leader.
