Friday, May 24, 2024

Why You Need to Develop a Cremation Strategy Now

Every deathcare business with long-term aspirations needs a cremation strategy - not because the cremation rate will continue to grow, but because we will be dealing with ignorant consumers for at least another decade.

Neptune Society Accused of ‘Unlawful Business Practices’ in Lawsuit Filed by CA Attorney General

By Managing Editor Courtney Gould Miller and Editor Kara Apel The Neptune Society is facing a lawsuit from the...

Leader Links: Center Accused of Mishandling Donated Bodies

There are so many news sources these days that it’s easy to miss out on big or important stories. Here at The Leader, we keep up with all the latest deathcare headlines and put them in one place to make it convenient for you.

Market Cannibalization: What It Means And Why You Should Care

The introduction and growing popularity of e-commerce cremation arrangements have raised the question and discussion of cannibalization within the funeral profession. Many are wondering: “Will families that would have paid the funeral home’s traditional pricing for cremation opt instead for their online offering?”

MKJ Announces 2020 Seminar Programming

PRESS RELEASE Largo, FL – MKJ’s 2020 Marketing Summit will investigate the consolidation of the industry relative to the...
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Engaging Today’s Preneed Consumer: Interview with Funeral Leader Erin Williamson

Erin Williamson is a vice president at Altmeyer Funeral Homes & Crematory, which now operates more than 40 funeral and cremation businesses across the East Coast.
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Explaining Your Value: Interview with Funeral Leader Keith Walker

Keith Walker, president and licensed funeral director at Walker Funeral Homes & Crematory, has proven himself as an industry leader through his decades of work within funeral service.

How to Host a Successful Lunch and Learn Event

There are many people who are interested in preplanning their end-of-life arrangements but aren’t sure where to find this information - or who to ask. This is where funeral directors and owners can step in to give guidance to those who want answers.
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How to Engage with Your Community on Social Media: Interview with Funeral Leader D.J....

The leaders in the deathcare industry understand why it’s so important to build relationships on social media and have seen significant results because they’ve invested in their online presence.

A Positive Spin on Funeral Service: Forward-Thinking Leaders You Should Know About

Every so often, however, a news cycle occurs that puts funeral directors in the spotlight for the right reasons. Over the past few months, we noticed an increase in thought-provoking and balanced articles that study the important qualities one must possess in order to work in funeral service or examine how death care is evolving.