Memorialization

As more and more consumers turn to digital platforms to help them with all aspects of their lives, the deathcare industry is no exception to the rule.

While the world is full of “can’ts” right now, there are so many things loving pet parents and pet care professionals CAN be doing. Whether the timing is an end-of-life walk or the death is happening right now, pet parents still desire the experience of knowing they could still have a meaningful end in the loss of a precious and loved pet.

This past July, MKJ Marketing’s video production team traveled to Woodlawn Cemetery for a multi-day shoot, which is when MKJ President Marilyn Jones Gould spoke with Woodlawn President & CEO Mitch Rose about his keys to success as a leader.

I wholeheartedly believe in the power of recording an online funeral service and making it accessible to families and loved ones, who are both present and virtual.

You may already be assisting clients with the loss of their beloved family pet or may still be contemplating what it would look like to add these services to your existing offerings.

It’s an uncertain time, but we’ve got some answers to help you guide your families on the right choice for a funeral service.

Relative to the funeral business, what should we take from “OK Boomer”? What does it mean for the funeral industry as the largest generation in the history of the world enters their prime death years?

You’ll learn their full value when you discover what obituaries do, and what they mean to the people who read them.

We are beginning to see a much-needed shift in the way our profession thinks about, talks about, and sells cremation services to families.

Today our culture is more aware of the extreme climate emergency our planet is facing than ever before, and for good reason. Decades of bad business practices among billion-dollar industries, denial of scientific evidence by lawmakers, and general lack of awareness have pushed the risks of global warming to a breaking point.