Technology

Television is one of the most powerful branding tools, especially when it’s used in conjunction with an overall marketing strategy. But there’s a new element to TV advertising you might not understand or know about yet — and it’s more efficient and less costly.

We know a video is powerful enough to stand the test of time and has the ability to live on through generations, but how can you utilize this power for your funeral home in a similar and long-lasting way?

Today, the National Funeral Directors Association (NFDA) presented Passare with the 2021 NFDA Innovation Award during its International Convention & Expo.

The holidays are a great time to curate feel-good content— and generate engagement from your followers. MKJ Marketing’s team of social media experts has compiled a list of ideas for your firm to consider.

I wholeheartedly believe in the power of recording an online funeral service and making it accessible to families and loved ones, who are both present and virtual.

Establishing a business as a digital-first entity is not just about using specific technology or running digital marketing campaigns … it’s about rethinking the entire way the business operates.

What started as a system designated solely for funeral home management services now supports management services for pets, trade, cremation, aquamation and QR code body tracking.

Funeral homes, cemeteries, and cremation businesses are adopting technology faster than ever as a necessary component of their services. At the same time, the cost of cutting-edge technology specific to the needs of deathcare businesses and families continues to spiral.

Halcyon Death Care Management Solutions and Tukios are pleased to announce an integration between Halcyon’s management system and Tukios’s websites.

Keeping up with social media marketing trends isn’t at the very top of the priority list for funeral homes, I know this. But there are a few quick ways you can make sure you’re not making common, easy-to-fix mistakes.