Memorialization

When Caitlin Abrams cleaned a headstone for the first time, she had no idea that her passion project would eventually result in a TikTok account with over 1.7 million followers.

COVID-19 has hit the funeral profession hard, and the hits keep on coming.

We’re still healing. Central to our healing from traumatic events is continuing to talk about them openly and support one another.

This past July, MKJ Marketing’s video production team traveled to Woodlawn Cemetery for a multi-day shoot, which is when MKJ President Marilyn Jones Gould spoke with Woodlawn President & CEO Mitch Rose about his keys to success as a leader.

A funeral service shouldn’t be a one-time performance. It’s important for families and guests to be able to watch a service recording in their own time — either because they couldn’t congregate at your funeral home to attend services in person, couldn’t watch live, or they want to watch the service again at a later time as part of their grieving journey.

The COVID-19 pandemic is expected to increase the average number of deaths in the United States by 494,000 in 2020 and 445,000 in 2021, according to the 2021 Cremation and Burial Report, released by the National Funeral Directors Association (NFDA).

As we seemingly begin to emerge from the pandemic, some funeral directors are continuing to see cremation spikes, while others aren’t seeing families return for scheduled postponed services. Here’s a roundup of the latest articles focusing on our industry.

Today our culture is more aware of the extreme climate emergency our planet is facing than ever before, and for good reason. Decades of bad business practices among billion-dollar industries, denial of scientific evidence by lawmakers, and general lack of awareness have pushed the risks of global warming to a breaking point.

Darren Crouch, Founder and CEO of Passages International, leads a webinar on June 30, 2021 to show how your firm can join this movement and appeal to the growing number of eco-conscious families in your community.

Federico Portalupi was 13 years into a sales career at the largest mattress company in America when it hit him: He was not living the life he wanted to live.